BIRMINGHAM, AL (July 13, 2020) – Birmingham Legion FC announced today a community partnership with the Birmingham Civil Rights Institute. The club will wear a redesigned, limited-edition kit with the Institute’s logo emblazoned on the back to open its 2020 USL Championship season at home on Wednesday, July 15 at 7PM, and the match will air live on ESPN2 in front of a national audience.
The full kit is black, with all greyscale logos, nameplates, and numbering as a way to recognize the current international movement aimed at combatting social injustice and racial inequality. Following the match, each of the game-worn, player-signed jerseys will be up for auction, and all proceeds will go directly to the Institute. Keep an eye on our social media pages, @bhmlegion, following the match on Wednesday for more information about where and how to enter.
“We’re honored to partner with an organization as distinguished as the Birmingham Civil Rights Institute,” said Legion FC President and General Manager Jay Heaps. “The Institute has done inspiring work to encourage communication and education on civil rights issues in this community and around the world, and as a part of this city, we are proud to support them with this partnership.”
“We are excited to join in partnership with Legion FC,” said Isaac M. Cooper, Birmingham Civil Rights Institute Board Chair. “This supports the Institute by reaching audiences in our everchanging world to bring voice and perspective to today’s activism for civil and human rights.”
Legion FC is now a corporate member at the Institute, and other jersey sponsors, Red Diamond, Buffalo Rock, and Mercedes Benz of Birmingham approved the commemorative kit and stand with Legion FC in support of BCRI. You can best support the Institute by also becoming a member – find more information HERE. Also, any Institute member can come by the Legion FC Team Shop, located on 2213 1st Ave S in downtown Birmingham, show their BCRI membership card, and receive 10% off all Legion FC merchandise.
The club’s full USL Championship schedule, a link to tickets for upcoming home matches, and new Health and Safety Protocols in place at the stadium can all be found at bhmlegion.com.
About Birmingham Legion FC
Launched in 2018 as an expansion member of the USL Championship, Birmingham Legion FC is the Magic City’s first and only locally owned and operated professional soccer franchise. Legion FC finished their inaugural campaign in the Eastern Conference Quarterfinals of the USL Championship playoffs. The club plays home matches at BBVA Field, on the campus of the University of Alabama at Birmingham. For ticket information and to purchase official Legion FC merchandise, please visit bhmlegion.com. Supporters are encouraged to download the Legion FC app and follow @bhmlegion on Facebook, Instagram, and Twitter for the latest club news.
About the Birmingham Civil Rights Institute
The Birmingham Civil Rights Institute is a cultural and educational research center that promotes a comprehensive understanding for the significance of the 1963 Civil Rights movement in Birmingham with today’s continuing pursuit of racial justice. Celebrating its 28th anniversary in 2020, the Institute reached audiences of more than 1.2 million in 2019 though award-winning programs, exhibits, community education and social media platforms. The Institute is a key resource in the Birmingham Civil Rights National Monument and an affiliate of the Smithsonian Institution.